Sustainability as an innovation magnet

Posts Tagged Leadership

Sustainability as a driver for Strategic Business Development

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In co-operation with TNS The Netherlands we developed and will deliver a 3-day course at La Salle Almere. Sustainability as a driver for Strategic Business Development Sustainability as a Driver for Strategic Business Development is an intensive, hands-on executive course designed to let the participants learn how to develop and implement a sustainability strategy. The course has a holistic, science-based approach, and offers practical tools and methods that help companies/participants to embed innovative ideas, products and solutions and communicate more effectively with

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“Sustainability communications”

Sustainability Communications September 30th, 2013 Sustainability professionals’ biggest failure since the 1970s is communication. Over the past 40 years, the sustainability movement has been unsuccessful at convincing people that there is a real need for sustainability and many people and organizations remain closed-minded on this issue. However, sustainability and communications do go hand-in-hand and are often assigned to the communications department. As often these professionals are busy and have limited background in sustainability they benchmark and communicate (as positively as

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